Digital Content projects, including web-exclusive entertainment, extended cuts, music videos, and behind-the-scenes extras.
NERF
Leveraging ESPN's Sport Science to convey the brand's technological superiority over the competition.
STAR WARS
Standing out in a saturated market through the use of humor and disruptive animated content.
HASBRO GAMING
Reversing the decline of an outdated category by thinking beyond the game board and producing record-breaking sales.
SUPER7 x MASKED REPUBLIC
Hyping the partnership between collectibles icon, Super7 and Lucha Libre giant, Masked Republic.
WHAT’S THAT SMELL? GAME
Showing how stinky the What's That Smell? Game really is by infiltrating high-end department store perfume sections.
TOPPS
Taking a bite out of the competition by unwrapping fully-integrated product launches.
BEYBLADE
Putting new spin on the Japanese brand by embracing the authentic sports-oriented competitiveness of its players.
TRANSFORMERS
Leveraging unexpected tonalities to transform perception and differentiate new brand extensions.